What does the GEO Grader measure?

The GEO Grader analyzes whether AI systems like ChatGPT, Gemini, and Claude recognize your brand in their training data. It provides a confidence score indicating how well-known your brand is to large language models.

Why is AI brand recognition important?

As users increasingly rely on AI assistants for recommendations and research, brands unknown to AI miss critical discovery opportunities. AI visibility influences purchase decisions as consumers and professionals use AI tools for vendor evaluation.

How can I improve my brand's AI visibility score?

Improve AI visibility by building authoritative content, earning mentions in high-quality publications, maintaining accurate Wikipedia entries, generating consistent PR coverage, and ensuring your brand appears in industry-specific databases.

Why does ChatGPT say 'I don't know' about my company?

This means your brand lacks a Knowledge Graph Entry. Even if you rank #1 on Google, LLMs might not know you because they don't crawl the web the same way. This requires structured data injection to fix.

How do I fix a low score?

You need to restructure your site's data to speak the language of LLMs using JSON-LD, Schema markup, and vector context. Simply writing more content is not sufficient without proper entity structuring.

Does this impact my Google Rankings?

Yes. Google's AI Overviews use similar entity logic. Fixing your GEO score often boosts traditional SEO rankings by clarifying your brand authority signals.

Is Your Company Found in AI Search? | Enterprise GEO Grader

The GEO Grader is a free AI visibility diagnostic that scores how well ChatGPT, Claude, Gemini, Perplexity, and Grok recognize your brand, returning a 0-100 Entity Confidence score in under 30 seconds. Built for brands whose buyers now begin their research inside AI platforms before any decision is made.

How This Tool Works

The Signal Check - We query the live APIs of five major LLMs (ChatGPT, Claude, Gemini, Perplexity, and Grok) about your brand identity and services.
Vector Analysis - Our engine analyzes each response for hallucinations (false data) and entity confidence (how certain the AI is about your brand).
The Visibility Score - We aggregate these data points into a single 0-100 score. Below 50 is critical. Above 80 is dominant.

Understanding Your Score

0-49 Critical: Your brand is missing from the Knowledge Graph. AI will say "I don't know" or hallucinate incorrect information.
50-79 Fragmented: AI knows you exist but lacks confidence. May miss your core differentiators or confuse you with competitors.
80-100 Dominant: Your entity is fully resolved. AI confidently recommends you as a primary solution in your category.

The Missing Layer in Your SEO Strategy

Traditional SEO builds your foundation, but according to Gartner research, 50% of professional research now happens through AI assistants. Even brands ranking #1 on Google can be invisible to AI if their entity is not resolved in the training data. The GEO Grader exposes this gap by measuring whether AI platforms recognize your brand, understand your services, and can accurately describe your value proposition.

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO) is an emerging optimization discipline that ensures brands appear in AI-generated answers from platforms like ChatGPT, Perplexity, and Google AI Overviews through structured content, authoritative sourcing, and entity optimization.

Frequently Asked Questions

What does the GEO Grader measure?: The GEO Grader analyzes whether AI systems like ChatGPT, Gemini, and Claude recognize your brand in their training data. It provides a confidence score indicating how well-known your brand is to large language models.
Why is AI brand recognition important?: As users increasingly rely on AI assistants for recommendations and research, brands unknown to AI miss critical discovery opportunities.
Why does ChatGPT say "I don't know" about my company?: This means your brand lacks a Knowledge Graph Entry. Even if you rank #1 on Google, LLMs might not know you because they don't crawl the web the same way.
What is Generative Engine Optimization (GEO)?: GEO is the process of optimizing content for AI Answer Engines rather than traditional search engines. It focuses on citations, structured data, and entity authority.
Does this impact my Google Rankings?: Yes. Google's AI Overviews use similar entity logic. Fixing your GEO score often boosts traditional SEO rankings by clarifying your brand authority signals.